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Data Deletion Instructions

This document explains how to request deletion of your personal data from STRAETCH in accordance with GDPR, CCPA, and other data protection regulations.

How to Delete Your Data

Option 1: In-App Self-Service (Recommended)

The fastest way to delete your data is through the STRAETCH application:

  1. Log in to your STRAETCH account at app.straetch.com
  2. Navigate to Settings from the main menu
  3. Go to the Security tab
  4. Scroll down to Account & Data Deletion
  5. Choose your deletion option:
    • Delete My Account: Removes your personal account and data
    • Delete Entire Company (Admin only): Removes the company and all associated team member data
  6. Follow the confirmation prompts to complete the deletion

Your data will be permanently deleted immediately upon confirmation.

Option 2: Email Request

If you cannot access your account or prefer to request deletion via email:

Send your request to: compliance@straetch.com

Include the following information:

  • Your full name
  • Email address associated with your STRAETCH account
  • Company name (if applicable)
  • Specific data you want deleted (or "all data")
  • Any additional verification information
Response Time: We will process your request within 30 days as required by GDPR.

What Data Will Be Deleted

When you delete your account, the following data is permanently removed:

Personal Data

  • Profile information (name, email, avatar)
  • Account credentials and authentication data
  • Notification preferences
  • Session data

Company Data

(if deleting entire company)

  • Company profile and settings
  • All team member accounts and data
  • Brand strategies and marketing plans
  • AI-generated content and assets
  • Visual assets and training data
  • Projects and campaign calendars
  • Analytics and metrics data
  • Audit logs and API keys
  • Integration credentials
  • All associated files and documents

Data Retention After Deletion

  • Immediate deletion: Most data is deleted immediately
  • Backup retention: Encrypted backups are purged within 30 days
  • Anonymized analytics: Aggregate, anonymized usage statistics may be retained for service improvement (contains no personal identifiers)

Third-Party Data

STRAETCH uses the following subprocessors. Deleting your STRAETCH account will remove your data from:

ServicePurposeData Deleted
SupabaseDatabase & AuthAll stored data
OpenAIAI ProcessingNo data stored (zero-retention)
ResendEmailEmail logs (retained per their policy)
AWS S3File StorageAll uploaded files

Legal Basis for Deletion

Your right to deletion is protected under:

  • GDPR Article 17 (Right to Erasure) - EU residents
  • CCPA Section 1798.105 (Right to Delete) - California residents
  • Similar rights under other applicable data protection laws

Exceptions

We may retain certain data if required by law, including:

  • Records needed for legal compliance
  • Data necessary to establish, exercise, or defend legal claims
  • Anonymized/aggregated data that cannot identify you

Contact Information

Data Protection Officer:

Action & Consequence AB (STRAETCH)

Email: compliance@straetch.com

Address: Stockholm, Sweden

For Meta/Facebook Users:

If you connected your STRAETCH account via Facebook Login, this page serves as the Data Deletion Instructions URL required by Meta's platform policies.

Last updated: January 2026

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